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Search Engine Optimisation

SEO or Search Engine Optimisation is vitally important for your website. This is the mechanism that allows search engines like Google to index and rank your site according to keywords, tags, metatags etc. The search engine then use this information to index and rank your site so it’s able to serve relevant information to people that have put in the keywords to find your website. It  uses the information to rank your site so that if your site uses a certain keyword multiple times throughout the site, this will rank higher in the results as opposed to a site that only uses the keyword once or twice. Therefore, it is vitally important to use as many relevant keywords as possible within your site pages. That being said, however, search engines can tell if the keywords are stacked and will tend to penalise your site lower if they believe you are trying to rort  the system.

We can help you to create good content that incorporates all of your keywords in a manner that is readable by your visitors and also the search engines so that your site can rank as high as possible on search terms.

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